Privacy policy
PRIVACY POLICY
1. INTRODUCTION
1.1. This domain name https://leezus.com/ (“Platform”) is owned and operated by Little Bear Wellness Ventures Private Limited, a company incorporated under the Companies Act, 2013, having its registered office at Office No. 201, 2nd Floor, NN Towers, 13th Road, Khar (West), Mumbai – 400052 (“Little Bear”, “Company”, “we”, “us”, or “our”).
1.2. Little Bear is committed to protecting the privacy, confidentiality, and security of information provided by users of the Platform. This Privacy Policy (“Policy”) describes the manner in which Little Bear collects, stores, uses, processes, discloses, and protects information obtained from users in compliance with applicable Indian laws, including but not limited to the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and other applicable data protection regulations.
1.3. This Policy forms an integral part of the Terms of Services(“Terms”) and shall be read harmoniously with the Terms of Use, Refund Policy, Shipping Policy and other consumer-facing disclosures issued by Little Bear as required under applicable law. In the event of any inconsistency between this Policy and the Terms, the decision and interpretation of Little Bear shall be final and binding.
1.4. By accessing, browsing, or using the Platform, or by providing any information to Little Bear, you acknowledge that you have read, understood, and agreed to be bound by this Policy.
2. LEGAL NATURE & APPLICABILITY
2.1. This Policy constitutes a legally binding electronic record under the Information Technology Act, 2000 and does not require physical or digital signatures.
2.2. By using the Platform, you represent and warrant that:
• You are at least 21 (twenty-one) years of age;
• You are competent to contract under the Indian Contract Act, 1872;
• All information provided by you is accurate, complete, and lawful.
2.3. The Platform is intended only for individuals who are at least 21 (twenty-one) years of age. The Platform does not knowingly collect or process personal data of children (persons below 18 years of age) as defined under the Digital Personal Data Protection Act, 2023 (“DPDP Act”). If the Company becomes aware that personal data of a child has been collected without verifiable parental consent, such data shall be deleted in accordance with applicable law.
2.4. If you are accessing the Platform on behalf of another individual or entity, you confirm that you have full legal authority to bind such person or entity.
Little Bear reserves the unrestricted right to modify, amend, or update this Policy at its sole discretion. Continued use of the Platform following such changes constitutes acceptance of the revised Policy.
3. CONSENT
3.1. By performing any affirmative act such as registration, purchase, browsing, or communication through the Platform, you expressly provide free, informed, specific, unconditional, and unambiguous consent to the collection, processing, storage, use, and disclosure of your information in accordance with this Policy.
3.2. You have the right to withdraw consent at any time under the DPDP Act by contacting [community@leezus.com]. You acknowledge that withdrawal of consent may result in suspension or termination of access to the Platform and its services. Withdrawal of consent shall not affect the lawfulness of any processing of personal data carried out prior to such withdrawal, or processing required for compliance with legal obligations.
4. TYPES OF INFORMATION COLLECTED
4.1. Personal Information
4.1.1. Information capable of identifying an individual, including but not limited to: - Name, age, gender - Contact details (email, phone number) - Shipping and billing address - Payment-related details (processed via authorized third-party gateways) - Date of birth/anniversary (if voluntarily provided). Certain information such as financial information and health-related disclosures (if voluntarily provided in product consultations) may constitute “Sensitive Personal Data” under the IT Rules and shall be processed in accordance with enhanced security standards.
4.2. Non-Personal Information
4.2.1. Technical and statistical data such as IP address, browser type, device information, operating system, access times, and referring URLs.
4.3. Usage Information
4.3.1. Behavioral data relating to interactions with the Platform, including page visits, time spent, navigation patterns, cookies, and analytics data
Personal Information, Non-Personal Information and Usage Information collectively referred to as “Information”.
5. COLLECTION OF INFORMATION
5.1. Information is collected when you:
• Register or place an order;
• Update account details;
• Participate in promotions, surveys, or campaigns;
• Communicate with customer support;
• Use or browse the Platform.
5.2. You acknowledge that all Information is provided voluntarily and without coercion. The Company does not collect personal data beyond what is necessary for the purpose, in compliance with the principle of data minimization under the DPDP Act.
6. USE OF INFORMATION
6.1. Little Bear may use Information for:
• Account creation and management;
• Order processing, payment verification, and delivery;
• Customer support and grievance redressal;
• Marketing, promotions, and brand communication (subject to opt-out);
• Improving Platform functionality, security, and user experience;
• Legal compliance, fraud prevention, and enforcement of rights.
6.2. Little Bear reserves the right to use anonymized and aggregated data for analytics, research, and commercial insights, service announcements, product safety notices, or policy updates. In compliance with the Consumer Protection (E-Commerce) Rules, 2020, personal information shall not be used for unfair trade practices, misleading advertisements, or manipulation of prices. Profiling, if undertaken for targeted advertising, shall be based on consent and subject to opt-out mechanism.
7. DISCLOSURE & SHARING OF INFORMATION
7.1. Information may be shared strictly on a need-to-know basis with:
• Employees, agents, and contractors;
• Logistics providers, payment, IT service providers, analytics, payment gateways and marketing partners;
• Government or regulatory authorities when required by law;
• - Successor entities in case of merger, acquisition, or restructuring.
7.2. Little Bear disclaims liability for misuse of Information by third parties beyond its reasonable control.
8. THIRD-PARTY LINKS & SERVICES
8.1. The Platform may contain links to third-party websites or services. Little Bear does not control or endorse such third parties and is not responsible for their privacy practices. Users are advised to review third-party privacy policies independently. All third-party processors are contractually bound to implement reasonable security practices and process data only on documented instructions of the Company, in compliance with Section 8 of the DPDP Act. In case of cross-border transfer of digital personal data, such transfer shall be subject to restrictions notified by the Central Government under the DPDP Act.
9. DATA RETENTION
9.1. Information shall be retained only for as long as necessary to fulfill lawful business purposes or as required under applicable law. Little Bear may retain anonymized data indefinitely.
10. USER RIGHTS
10.1. Subject to applicable law, you may:
• Request access summary of personal data
• Seek correction or erasure
• Withdraw consent
• Nominate another individual to exercise rights in case of death or incapacity
• Grievance redressal
10.2. Little Bear reserves the right to deny requests that are unlawful, excessive, or infringe upon third-party rights.
11. SECURITY MEASURES
11.1. Little Bear employs:
• Encryption
• Access controls
• Secure servers
11.2. The Company implements reasonable security practices as prescribed under ISO/IEC 27001 or equivalent standards as required under the IT Rules, 2011.
11.3. In the event of a personal data breach, the Company shall notify the Data Protection Board of India and affected Data Principals where required under the DPDP Act.
11.4. Little Bear employs industry-standard physical, technical, and administrative safeguards. However, no system is completely secure, and Little Bear expressly disclaims liability for unauthorized access beyond reasonable control.
Users are solely responsible for maintaining account's confidentiality.
12. LIMITATION OF LIABILITY
12.1. Little Bear shall not be liable for any indirect, incidental, consequential, punitive, or economic losses arising from use or inability to use the Platform or from data breaches beyond reasonable control.
13. GOVERNING LAW & JURISDICTION
13.1. This Policy shall be governed by the laws of India. Courts at Mumbai, Maharashtra, shall have exclusive jurisdiction. Disputes shall be resolved through arbitration under the Arbitration and Conciliation Act, 1996.
14. GRIEVANCE OFFICER
Name: Harshita Abhichandani
Email: community@leezus.com
Phone: +91 86578 61445
15. CONTACT INFORMATION
Customer Support: Monday–Saturday, 10:00 AM – 6:00 PM
Email: community@leezus.com
Registered Office: Office No. 201, 2nd Floor, NN Towers, 13th Road, Khar (West), Mumbai – 400052
In compliance with Rule 4(4) of the Consumer Protection (E-Commerce) Rules, 2020, grievances shall be acknowledged within 48 hours and redressed within one month from the date of receipt.
16. COMPLIANCE WITH INDIA DIGITAL PERSONAL DATA PROTECTION ACT, 2023
16.1. Little Bear confirms that it processes Digital Personal Data in accordance with the Digital Personal Data Protection Act, 2023 and rules framed thereunder. For the purposes of the DPDP Act: - Little Bear acts as a Data Fiduciary; - Users act as Data Principals.
16.2. Personal Data shall be processed only for lawful purposes, with valid consent or other lawful grounds. Users may exercise their rights to access, correction, erasure, grievance redressal, and nomination by contacting community@leezus.com. Little Bear reserves the right to retain data as required by law or for legitimate business purposes.
17. COOKIE POLICY (SUMMARY)
17.1. The Platform uses essential, functional, analytics, and marketing cookies. By continuing to browse or use the Platform, you consent to the use of cookies unless disabled via browser settings. Disabling cookies may impact Platform functionality. Third-party cookies are governed by respective third-party policies.
18. CONSUMER-FRIENDLY PRIVACY SUMMARY (NON-BINDING)
• We collect only what is needed to process orders and improve the experience.
• Payments are processed securely via trusted partners.
• You can opt out of marketing anytime.
• We never sell your personal data.
• You control your data, subject to legal requirements.

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